Why Automated Survey Management Module For OEMs Is the Need of hour?

Surveys are integral part of an organization work process. Organizations perform different marketing surveys time to time to collect data about customer requirements, market demand and market value of the product and improve their brand value in market while reducing the cost of doing business. Here in this article we are talking about automotive OEMs. They perform surveys through traditional channels, but as the world is getting digitized, this traditional process is slow and need an update. This update will not only save time and money, but valuable resources also.

To update this traditional method, Intellinet has developed and automated survey management module that will let OEMs perform prepare and send surveys online. This automation will improve communication between OEMs and dealers and empower decision making. Moreover, dealers can also reply the OEMs through which they sent the survey. It is fully customizable module that permits OEMs to add or remove features according to their specific needs.

Survey Management Module

This automated module will eliminate the pen-paper based survey, will save paper, remove error and will provide real-time data to the OEMs.

Advantages of Survey Management Module

Apart from eliminating pen and paper from survey process, there are many more benefits of the software. Have a look:
  • Security: With increase in technology, risk of data security is also a point of concern for every organization. It's necessary for OEMs to take reasonable steps to secure data. Using online survey management module, OEMs secure data through login id and password.
  • Speed: Completing a paper based survey and then sending it through mail to the OEMs is a very time taking process. On the other hand, online survey are immediate without use of posting. In online survey management module, OEM will send a survey to the dealers and they can complete that survey online, within given time limit and can revert back to the OEM through the same channel after completing it. That's called a speedy process.
  • Cost: With automation in survey process, there will no paper printing, posting and data inputs. This will save huge cost of OEMs.
  • Offline mode: OEM representative can also collect data in offline mode and it will be update automatically after connecting to internet. Moreover, they can also attach images and other documents to make dealers point strong. Apart from that, data collected in offline can be downloaded in different forms like excel or PDF, when internet connectivity is resumed.
  • Ease of use: The interface of this module is easy to use and a person doesn't require special qualification for using this software. Also, there will be no possibility of human error in the process.
  • Analysis: OEMs will be able to see real-time result and perform in-depth analysis on the data you collect by creating custom report and manage who you want to share the results with.
  • Rating: For OEMs it's important to get honest feedback from the authorized dealers. With survey management module, it is possible to share the same survey module to all the channel partners at the same time, so that there is no leakage of information. This feature will save sensitive information of dealers, so that OEMs can rate them accordingly.
  • Design: OEMs can customize the look of online surveys very easily, adding drop down boxes, questions and survey type, like mandatory or non-mandatory.
There is no doubt that paper based survey have their own strength but at the same time they are reason for increased paper consumption. And, this thing is not environment friendly.

It looks pretty clear that online survey method is leading here to gather business insights and there is no better option than survey management module to perform online surveys. As technology is getting advanced day by day, it will be a wise decision for OEMs to integrate this software in their existing setup.

In case you have any query about the same, feel free to connect with the experts at www.intellinetsystem.com 
Location: Unit No. 202 & 203, II Floor, JMD Megapolis, Sohna Road, Sector 48, Sector 48, Gurugram, Haryana 122018, India

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